Marketing your B&B - Hotels - Guesthouses

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The B&B Marketing Association - membership includes all you need to compete effectively

PAGE MENU: [ Network Websites ] - [ Members Websites ] - [ Merchant Account ] - [ Members Certificate ] - [ Mobile Applications ] - [ Last Minute Deals ] - [ Advertising ]

Internet Marketing for B&B, Guesthouse or Hotels

The B&B Network is an Internet Marketing Association created to GET YOU MORE BUSINESS - for a fixed annual fee. Members use our Commission Free booking engine - payments for bookings can be processed with just one click using PayPal, Worldpay, the FREE Members Internet Merchant Account (MIMA) or processed using your existing electronic credit card terminal. Your website is promoted via a network of over 100 Websites - NOTE: Our prime function is the generation, capture & re-direction of visitor traffic to our members websites and is a responsibility we take very seriously. Internet Marketing is a new and evolving business skill - our experience goes back to the pioneering days of the Internet in 1994 providing members with a wealth of experience & knowledge gained over 18 years. However, no organisation can represent the whole accommodation & hospitality sector effectively, hence our policy NOT to oversubscribe membership in any specific town or region - this ensures that the business we capture is not diluted by over-subscription.
 

We promote you on multiple websites CLICK HERE TO SEE

New Booking Engine

In October 2011 the B&B Network introduced a new commission free booking engine and booking management system for members. All members webpages and website now all sport the new system that is fully integrated with the Guests Booking Status Page.

CLICK HERE for a Movie of new booking system.

Booking Status: Guests can now check the status of their booking online. Each time a guest make an enquiry they are given a Ref. No - this can be used at any time to check the status of their booking / enquiry. eg. Has the booking been confirmed - has a payment been taken - cancellation terms etc. This overcomes the problem of emails that get caught in spam filters.

iPhone App: The B&B Network now has a UK specific iPhone App listing 13,312 B&Bs, Guesthouses and Hotels - Make sure you are included free by adding your premises (above right) now. Click the icon, right, for more info.

PayPal: Payment or Deposits for bookings can now be taken using PayPal - this is fully integrated into the members admin panel booking management and once payment is confirmed it automatically updates the Guest's booking status. Allows you take payment directly missing out the expensive middleman or 3rd party booking sites.

B&B Network Websites

As an Internet Marketing Association it is important to have a major presence on the web - the B&B Network consists of well over 100 dedicated inter-linked portal websites dedicated to capturing visitor traffic for members. Most of our websites also provide a reference directory to make sure the guests can find accommodation where we have no members - this makes us one of the biggest directories in the UK and inclusion is FREE. Additionally, our Network has Last Minute Offers websites that help sell those empty rooms for to our members. The B&B Network is increasing Internet presence worldwide and visitor traffic has now grown to millions of unique visitors every year. B&B Network websites

Members Websites

Each member of the B&B Network is provided with a web page or multi-page website. These websites use a member's unique domain name and this allows them to promote their websites in any way they wish - this is in addition to the marketing of the website by the B&B Network. These websites can be updated with room rates, last minute deals and special offers at any time via the members admin panel. Last minute deals and special offers are also syndicated to B&B Network websites including 'Special Offers' and 'Last Minute' websites such as Red Dot Deals - the Last Minute Website

FREE Internet Merchant Account

Taking credit card payments for bookings on-line is becoming increasingly important. The B&B network has negotiated with Voice Commerce Group to provide a FREE Members Internet Merchant Account (MIMA). This also provides a virtual credit card terminal (no monthly rental charges) and is fully integrated into the members admin panel and bookings management system. A deposit or full payment can be taken automatically either on receipt of the booking or on the guest´s departure - in either case a confirmation of the transaction is sent to the guest. The virtual terminal can be used for telephone bookings or when the card holder is present. Credit card authorisation is done automatically and funds are transferred to a member´s bank accounts within a few days.

Membership Certificate and Window Badge

BRAND B&B NETWORK: More and more people use the Web for booking accommodation than ever before. It is important to show guests you are a member of a bona fide Internet Marketing Association - The B&B Network is an increasingly recognised International ´Brand´.

Displaying the Window Badge and / or certificate acts as a subtle reminder that you can be easily found online and where you can be found matching up nicely with our be FOUND and be SEEN policy. Visitors have become familiar with the B&B Network format and we receive many positive comments on the layout and ease of use of our websites.

Mobile Applications

MOBILE PHONES - PDAs - iPhones - iPods - iPads: The B&B Network Technical Team has developed a number of web based directories to promote your business on mobile computing devices (PDAs) and Mobile Phones. These allow the users to send an email or telephone any B&B Network member, whilst they're on the move or at a meeting. The emergence of iPhone / iPad Applications provide perhaps the most important platform for the B&B Network since its inception.

Special Promotional Websites

Introduced in 2009, our first Red Dot Deal website promoting last Minute Deals & Special Offers provided a life line during the recession to our Irish members. Such was the success, that there are now Red Dot Deal websites for Ireland, UK, Europe and Worldwide - creating a new ´Brand´ that provides more portals and more opportunities for members. Members posting a Last Minute Deal or Special Offer on their websites, will find them added automatically to the appropriate Red Dot Deal websites (we call this syndicating). This facility is a feature of the International Member grade.

Banner Advertising

All the websites in the B&B Network carry banner advertising. Members are given a 50% discount on our normal commercial rates to help them CAPTURE MORE TRAFFIC for their websites.

Click the banner to the right to see the types and cost of banner advertising.

SOCIAL NETWORKING: You can see our tweets on Twitter, follow us on Facebook and see the latest news on our our Blog.

Please click the logos on the right to add us as your friends and we too can see your comments, good or bad.

NEWSLETTERS & EMAIL CAMPAIGNS: Our twice yearly International Newsletter is sent to over 80,000 "opted in" readers and from time to time they also receive notification of special offers via email.

PRINTED MATERIAL: We have a DL leaflet to promote the B&B Network at exhibitions, seminars, workshops and to travel agents & guests - members with information racks can request these leaflets (cost of P&P only).

MEDIA PROMOTION: We regularly release information to the media on our activities and new innovations. Each year we have an advertising programme to promote the B&B Network - this is usually aligned with new websites, features or countries to ensure the continued growth of Internet traffic to our websites.

EXHIBITIONS: We make an annual ´pilgrimage´ to the B&B Expo in Brussels every year in order to raise the profile of the B&B Network amongst the trade and public. Here we meet with visitors planning their holidays and vacations and encourage them to find their accommodation and lodging on the B&B Network.

Additionally we attend travel and tourism trade shows to ensure we are seen as a presence in the industry.